Re: [CR]The Name Game: Advantages of The 'Other Tongue....

(Example: Framebuilding:Brazing Technique)

From: <CYCLETRUCK@aol.com>
Date: Fri, 15 Mar 2002 23:43:46 EST
Subject: Re: [CR]The Name Game: Advantages of The 'Other Tongue....
To: classicrendezvous@bikelist.org, JDGKC@aol.com


In a message dated 3/15/2002 3:59:04 PM Central Standard Time, chuckschmidt@earthlink.net writes:
> Okay, the name I really like was the suggestion of the Am. language
> version: LIBERTY (with the Statue of Liberty on the headbadge of
> course). Everyone remember that the statue was a gift from the people
> of France? Also the word liberty represents what the bike meant to this
> boy growing up in SoCal or any boy in any other part of the world for
> that matter...

Chicago Cycle Supply (Schwinn) built a line of bikes with the LIBERTY name and the Statue O' LIBERTY badge in the 20's through 30's.

The advantage of using a non-English word is that it allows you to employ a concept for a product's identity and then speak the word without needing to capitalize it which is awkward or impossible in speech..... Example: A:"I don't know which bikes are ready to ride--What do you and my daughters plan on doing?" B: "We'll be taking Libertys"

A non-English word is less encumbered with additional connotations for the Anglophone.

Right now I'm liking "Mt. Diabalo" for the job....but there may be some way to misunderstand this name, too. You'd sure want to stay away from a pentangled badge to avoid trouble from the far right.

Calvert "Bored of the Rings" Guthrie Kansas City

In a message dated 3/15/2002 3:59:04 PM Central Standard Time, chuckschmidt@earthlink.net writes:


> Okay, the name I really like was the suggestion of the Am. language
> version: LIBERTY (with the Statue of Liberty on the headbadge of
> course). Everyone remember that the statue was a gift from the people
> of France? Also the word liberty represents what the bike meant to this
> boy growing up in SoCal or any boy in any other part of the world for
> that matter...