[CR]RE: Dead Horse Materials

(Example: Framebuilders:Norman Taylor)

Content-return: allowed
From: "Grant McLean" <Grant.McLean@SportingLife.ca>
Subject: [CR]RE: Dead Horse Materials
To: "Classic Rendezvous Mail List (E-mail)" <classicrendezvous@bikelist.org>
Date: Mon, 02 Dec 2002 16:46:00 -0500

List-ers,

It's been said before, but "change" & "fashion" are as important to the bicycle industry as technology and design. This is no different than any other part of the economy.

It won't be that much longer before steel is "new" again, and people will rush to it as the next wonder material. Many young cyclists have never owned a steel bike, and at some point the marketing of steel will find a new audience with them.

Grant McLean

Toronto.ca