Your analogy is partially correct but there was a time when Ben Serrotta did build frames. And in the beginning, he completely built the frames that had his name on them. It all boils down to a time line. Ben's company started small (himself) and then to increase production, he hired people. This is a common scenario in the bike business. Few companies start out with a full staff to build bikes and run the business. Curt Goodrich Bicycles 607 NE 22nd Ave. Minneapolis, MN 55418 612.788.6812
> e-RICHIE stated:
>
> >i don't dispute any of this. but my question about
> >'...define <built>' is more rhetorical than not; i know
> >that you build your frames. marty and others mentioned
> >the word 'built' or 'build' in their queries and i'm trying to
> >discern the public's point of view as it pertains to the task
> >of 'building', that is-when does saying, "he 'built' the frame"
> >no longer have a literal translation.
>
> FWIW my distinctions of built (for this discussion) is
> something akin to the following (and apologies to any
> whose toes I might step on in advance).
> Richard "builds" his frames
> as opposed to Ben Serotta who manufactures frames.
> Richard's process (as detailed at
> Campy Only) is a one man operation start to finish (with the
> exception of Joe Bell who does painting).
> Ben Serotta has a staff who assemble, weld, braze, glue and
> paint his frames.
> Does that make sense?
>
> Marty "stirring the pot" Eison
> Dallas, Texas
>
> _______________________________________________
>
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