Re: [CR]Campagnolo - The Italian Bully.....doing anybody any good?

(Example: Bike Shops:R.E.W. Reynolds)

From: <Bikerdaver@aol.com>
Date: Sun, 5 May 2002 15:43:17 EDT
Subject: Re: [CR]Campagnolo - The Italian Bully.....doing anybody any good?
To: smaas@nonlintec.com, classicrendezvous@bikelist.org


Steve- I think you make an excellent point. And yes, I think campy is really the bully in this case. I (almost) hope for their own sake, that they get their act together before they piss off hundreds of loyal customers. On the other hand, maybe a good black eye is just what they need. Oh well, Dave A. in Big MT

In a message dated 5/3/02 7:46:37 AM PST, smaas@nonlintec.com writes:>
> One of your comments is telling:
> "....and they would keep a lot of good old customers COMING BACK (are
> you reading this, Richard?)."
>
> It seems to me that, if Campagnolo really wanted to support their
> customers, they could offer the manufacturer a no-cost or minimal-cost
> license to produce the hoods. That way, they could keep control of the
> use of their logo and make sure that it was done the way they wished;
> for example, they could require the manufacturer to state clearly that
> the hoods were not Campagnolo equipment.
>
> However, if their goal is to force people to buy new stuff by making the
> old components obsolete, they've taken the logical route. Unfortunately,
> like most obtuse American managers, they may think they can make money
> by forcing people to buy things they don't want. Those of us with
> three-digit IQs realized, long ago, that such tactics don't work. They
> drive away customers in the long run.