--- John Thompson <JohnThompson@new.rr.com> wrote:
> richardsachs@juno.com wrote:
>
> > wasn't hogg a hired helper?
>
> Hogg was running the Vitesse bike shop in
> Bloomington IL before starting
> Trek. I don't recall anything about a fire at Stella
> prompting the
> beginning of Trek, but Vitesse certainly had a
> strong French heritage.
John,
I'd never heard of Hogg connected to a shop in IL, but
I'm quite sure of the shop in Madison, with memory of
the radio ads of course, but also that Hogg, French
and Appel worked there in Madison, and a fellow Trek
employee who I'm sure you remember, Jeff Jenkins, told
me he did some kind of work at the Madison shop, some
kind of construction trade work, maybe electrical, I
forget. Bevel Hogg attended school in France, what's
le proper way to say it, at the Sorbonne, and he later
taught university-level English/French somewhere
before getting into bicycle shops and becoming the
first President of Trek.
Joe Starck,
masidon, wi
> > the owner was in the appliance industry, if
> memory serves...
>
> Yes, a distributor of Amana and possibly other
> appliances -- Richard
> Burke, IIRC. I believe his son John is still with
> Trek.
>
> --
>
> -John Thompson (john@os2.dhs.org)
> Appleton WI USA
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