Re: [CR] 70's French Constructeur Bike - what rises to the top

(Example: Bike Shops)

Date: Mon, 12 Jan 2009 10:08:48 +0100
From: "M-gineering" <info@m-gineering.nl>
Cc: <classicrendezvous@bikelist.org>
References: <aeae62ad0901110049m79b103f9s6a3d37c6fab12b5@mail.gmail.com> <aeae62ad0901120049r6d583a04y59ef105e8fcad106@mail.gmail.com>
In-Reply-To:
Subject: Re: [CR] 70's French Constructeur Bike - what rises to the top


Amir Avitzur wrote:
> In a perfect world Phil would be right:
>
> "cream rises to the top. If you as good as
> Herse or Masi or Confente you get to be known.
> If you're not, even by a little, you aren't.
> You don't get to be Rene Herse by accident or luck.
> and if you're as good as Herse, you get known."
>
> In this world, the 3 builders mentioned would have been as well known
> as Philippe had they (or their business partners) had less marketing savy
> and fewer connections.
>
> Skill is a combination of talent and experience ... being well known is a
> function of noise. So please, don't belittle a builder for lack of
> publicity.
>
>
> And let's not forget that good marketing helps other things float to the
> top.

I've always liked the reasoning that one great French wine commanded much higher prices than another because it had a name pronouncable by Americans ;) -- mvg

Marten Gerritsen
Kiel Windeweer
Netherlands