[CR] Ebay Outing : The Ad-Campaign that didn't work!

(Example: Framebuilders:Pino Morroni)

To: <classicrendezvous@bikelist.org>
Date: Wed, 29 Apr 2009 12:42:38 -0700
From: donald gillies <gillies@ece.ubc.ca>
Cc: oroboyz@aol.com
Subject: [CR] Ebay Outing : The Ad-Campaign that didn't work!


How did Raleigh kill off some of the many bicycle brands that they acquired in the late 50's and early 60's? Perhaps it was done with a mid-directed ad-campaign such as this one, which would come to mean something new less than 5 years later, "Go Gay with Triumph!"

http://ebay.com/<blah>

Or, "THE GAY BIKE FOR JEANAGERS", both part of their 1960 ad campaign!

:-) :-)

- Don Gillies San Diego, CA, USA

P.S. Dale this would be something fun to capture for the CR website !!